Marston was an outspoken feminist, swinger, and firm believer in the superiority of women. He described bondage and submission as a "respectable and noble practice". Marston wrote in a weakness for Wonder Woman, which was attached to a fictional stipulation that he dubbed "Aphrodite's Law", that made the chaining of her "Bracelets of Submission" together by a man take away her Amazonian super strength.
Considering Bruce's offer, Diana meanwhile returns to her job as Curator for the Department of Antiquities at the Louvre Museum. Bruce sends Diana a package, which contains the original, physical photograph of herself with the Wonder Men. This causes her to reminisce about her childhood, naive idealism, and all of the ensuing events of World War I. She sends a thankful e-mail. Diana then dons her Wonder Woman armor after hearing a disturbance in the distance of Paris by sailing off the roof of the museum at sunset in Paris to confront it.
In the Golden Age, Wonder Woman adhered to an Amazon code of helping any in need, even misogynistic people, and never accepting a reward for saving someone; while conversely, the modern version of the character has been shown to perform lethal and fatal actions when left with no other alternative, exemplified in the killing of Maxwell Lord in order to save Superman's life.
The debate continued with the release of Jenkins's 2017 film, Wonder Woman, which according to the BBC had "some thinking it's too feminist and others thinking it's not feminist enough". Kyle Killian found an inherent contradiction in the construction of Wonder Woman as "a warrior" who, she states, is also highly sexualized. Killian thus suggests that these elements "should not be the focus of a kickass heroine—her beauty, bone structure, and sexiness—if she is to be a feminist icon". Theresa Harold concurred, comparing Wonder Woman to Katniss Everdeen (of The Hunger Games), who "didn't have to wear a teenager's wet dream of a costume to fight in". Christina Cauterucci also felt that Wonder Woman's ability to be considered a "feminist antidote" was undermined by her "sex appeal". Other critics refer to the construction of Wonder Woman in the film as "an implausible post-feminist hero".
After Jimenez, Walt Simonson wrote a six-issue homage to the I Ching era, in which Diana temporarily loses her powers and adopts an all-white costume (Wonder Woman vol. 2, #189–194). Greg Rucka became writer with issue #195. His initial story arc centered upon Diana's authorship of a controversial book and included a political subtext. Rucka introduced a new recurring villain, ruthless businesswoman Veronica Cale, who uses media manipulation to try to discredit Diana. Rucka modernized the Greek and Egyptian gods, updating the toga-wearing deities to provide them with briefcases, laptop computers, designer clothing, and modern hairstyles. Rucka dethroned Zeus and Hades, who were unable to move with the times as the other gods had, replacing them with Athena and Ares as new rulers of the gods and the underworld. Athena selected Diana to be her personal champion.
The Diana Prince alias also played an important role after the events of Infinite Crisis. Wonder Woman was broadcast worldwide killing a villain named Maxwell Lord, as he was mind controlling Superman into killing Batman. When Wonder Woman caught him in her lasso, demanding to know how to stop Superman, Maxwell revealed that the only way to stop him was to kill Lord, so as a last resort Diana snapped his neck. To recover from the trauma of killing another person, the Amazon went into a self-imposed exile for one year. On her return to public life, Diana realized that her life as a full-time celebrity superhero and ambassador had kept her removed from humanity. Because of this she assumed the persona of Diana Prince and became an agent at the Department of Metahuman Affairs. During a later battle with the witch Circe, a spell was placed on Diana leaving her powerless when not in the guise of Wonder Woman.