After Sekowsky's run ended in the early 1970s, Diana's roots were reverted to her old mythological ones and she wore a more modernized version of her original outfit, a predecessor to her "bathing suit" outfit. Later, in 1976, her glowing white belt was turned into a yellow one. For Series 3, artist Terry Dodson redrew her outfit as a strapless swimsuit.
The success of the superhero television series Supergirl informed the marketing and promotion strategy used for Wonder Woman. According to Time Warner chief marketing officer Kristen O'Hara, they wanted to approach the Wonder Woman marketing campaign in a light manner, similar to how they did with Supergirl. O'Hara elaborated that the modest campaign route they took for Supergirl aided in establishing a large central fanbase among women well in advance of the series, which reportedly generated 5 million female superhero fans in one week. They were then able to model over time, and grow that audience leading up to the 15-months-later release of Wonder Woman. Though neither the film nor the series are aimed exclusively at women, the latter's campaign gave them their first opportunity to begin collecting data about female superhero fans. In May 2017, a promo for Wonder Woman was released during the season finale of Supergirl, featuring a remix of the song "These Boots Are Made for Walkin'" and Supergirl (Melissa Benoist) wearing Wonder Woman's boots. The promo included an appearance by Lynda Carter, star of the 1970s Wonder Woman, who plays the American president on Supergirl.
Having learnt of Wonder Woman's inability to return to Themyscira, Doctor Veronica Cale, a wealthy and powerful woman, set into motion a plan to use Wonder Woman to find Themyscira. Years earlier, Cale's daughter Izzy had her soul stolen by the gods Phobos and Deimos. They told Veronica that they would only return her daughter to her if she helped them find Wonder Woman, and got the location of Themyscira from her. Seeing no other option, Cale had formed a team called Godwatch, dedicated to locating Diana and Themyscira.
These are a pair of steel cuffs that are indestructible because they were created from the remains of Zeus’s Aegis shield. Wonder Woman can use her super reflexes to deflect projectiles, blades, punches, or any form of offensive attack used against her (including Darkseid’s Omega Beams). She can also use them to deflect an object back into her enemies. When Diana crosses them to protect her from impact with larger projectiles as well as damage inflicted by explosions and collisions with hard surfaces, the bracelets generate a small energy shield. In recent events, Diana has learned how to emit a devastating magic lightning attack from her bracelets do to their link with Zeus. This attack can even strike Gods and Goddesses down with a powerful strike, and this attack can even work underwater. In the golden age these were items of submission meant to control Amazons. If they were removed from an Amazon, she would launch into an uncontrollable rage, releasing her full power (this was a plot device which subdued many foes, among them the Crimson Centipede). Also during this era, if they were bound together by a man, all her powers were lost, this was only true in the Golden Age. With the launch of the new 52 the golden age bracelets are brought back. Wonder Woman removes her bracelets and go into a "berzerker rage" of power. Wonder Woman's bracelets are what protects her opponents from her intense power in the New 52.
"Not even girls want to be girls so long as our feminine archetype lacks force, strength, and power. Not wanting to be girls, they don't want to be tender, submissive, peace-loving as good women are. Women' s strong qualities have become despised because of their weakness. The obvious remedy is to create a feminine character with all the strength of Superman plus all the allure of a good and beautiful woman."
Artemis of Bana-Mighdall briefly served as Wonder Woman during Hippolyta's trials for a new Wonder Woman. Orana, a character similar to Artemis, defeated Diana in a new contest and became Wonder Woman in pre-Crisis on Infinite Earths continuity. Orana was killed during her first mission. Others who have donned the Wonder Woman persona include Nubia, Cassandra Sandsmark, and Donna Troy.
The final remaining relics Darkseid needed were being guarded by A.R.G.U.S. at their HQ, so Darkseid decided to use a Boom Tube to transport the building and all its contents to his base in the Amazon Rainforest. The Female Furies retrieved the relics and put them into place while Wonder Woman fought Darkseid. With the relics' power, Darkseid was able to open a portal to Themyscira. As it is impossible for one who has set foot on Themyscira to return after leaving, Diana was unable to follow Grail through the portal. Grail invaded and began transforming the Amazons into creatures resembling Darkseid's Parademons. As Jason had never actually set foot on Themyscira, he followed Grail and met his mother Hippolyta for the first time since his birth. While Jason and Hippolyta fought off the transformed Amazons, Wonder Woman was able to defeat Darkseid through her love for her deceased father, Zeus, and her half-siblings, calling their spirits out of Darkseid's body and destroying him from the inside. The Amazons captured Grail and imprisoned her in the prison beneath Themyscira, alongside Ares, while Darkseid re-emerged somewhere on Earth. Jason was gifted a magical spear from his mother and returned to Earth.
While Superman watched out for Zod, Diana visited the deserted Themyscira to speak to her mother, still a clay statue. In her absence, a demon from Tartarus had escaped from its prison and roamed free on the island. Wonder Woman destroyed the creature and sealed the gates to Tartarus with her lasso. Leaving the island, she received word from Batman that Superman was engaging Zod and Faora in battle. Reaching Superman’s side, Wonder Woman steadily overwhelmed Faora until Zod threatened Superman’s life. Wonder Woman was forced to let the criminals go.
Wonder Woman's character was created during World War II; the character in the story was initially depicted fighting Axis military forces as well as an assortment of colorful supervillains, although over time her stories came to place greater emphasis on characters, deities, and monsters from Greek mythology. Many stories depicted Wonder Woman rescuing herself from bondage, which defeated the "damsels in distress" trope that was common in comics during the 1940s. In the decades since her debut, Wonder Woman has gained a cast of enemies bent on eliminating the Amazon, including classic villains such as Ares, Cheetah, Doctor Poison, Circe, Doctor Psycho, and Giganta, along with more recent adversaries such as Veronica Cale and the First Born. Wonder Woman has also regularly appeared in comic books featuring the superhero teams Justice Society (from 1941) and Justice League (from 1960).
On May 31, Wonder Woman was banned in Lebanon after the Campaign to Boycott Supporters of Israel asked the Lebanese government's Ministry of Economy and Trade to block the film because its star, Gal Gadot, is Israeli. The Lebanese government did not ban Gadot's Fast & Furious films which did screen in Lebanon. On June 7, Variety reported that a Tunisian court suspended the theatrical release of Wonder Woman after a lawsuit brought by the Al-Chaab party and the Tunisian Association of Young Lawyers to have the film blocked due to Gadot's Israeli citizenship, military service, and public comments in support of the Israeli military during the 2014 war in Gaza. Jordan was reportedly also considering a ban of the film and suspended screenings pending a decision, but on June 11, it was reported that the government decided not to do so, as there was no legal precedent for it.
The story then focuses on Wonder Woman's quest to rescue Zola from Hades, who had abducted her and taken her to Hell at the end of the sixth issue of the series. The male children of the Amazons are introduced and Diana learns about the birth of her "brothers" – the Amazons used to infrequently invade ships coming near their island and force themselves on the sailors, before killing them. After nine months, the birth of the resulting female children was highly celebrated and they were inducted into the ranks of the Amazons while the male children were rejected. In order to save the male children from being drowned to death by the Amazons, Hephaestus traded weapons to the Amazons in exchange for them.
Superhuman Stamina: Wonder Woman's advanced musculature is considerably more efficient than that of a human and most of the other Amazons. As a result, her muscles virtually do not produce fatigue toxins during physical activity compared to humans and most other members of her race. Her virtually inexhaustible endurance allows her to exercise her maximum capacity for an indefinite period of time without tiring at all, as she never needs to slow down or catch her breath during her fierce battles with Ares, Doomsday, Steppenwolf and the resurrected Superman, despite being pressured considerably by all of them.
Their first adventure together as a serious couple involved a battle with Doomsday, a monster of Kryptonian legend. Superman, already familiar to the monster, explained that Doomsday was sealed into a pocket dimension called the Phantom Zone. Seeking preparation against enemies that could match them in power, Wonder Woman asked Hephaestus to forge weapons for them. Later, the Justice League intercepted the arrival of General Zod, another Kryptonian survivor. Superman gave him shelter in the Fortress of Solitude, but the couple discovered their relationship was now public knowledge.
On October 21, 2016, the United Nations controversially named Wonder Woman a UN Honorary Ambassador for the Empowerment of Women and Girls in a ceremony attended by Under-Secretary-General for Communications and Public Information Cristina Gallach and by actors Lynda Carter and Gal Gadot. The character was dropped from the role two months later after a petition against the appointment stated Wonder Woman was "not culturally...sensitive" and it was "alarming that the United Nations would consider using a character with an overtly sexualized image".
A few decades later, second-wave feminist Gloria Steinem's Ms. Magazine debuted in 1972 with an image of Wonder Woman on the cover. Historian Tim Hanley suggests that this move shifted "the focus away from female superiority to sisterhood and equality, essentially making her a mascot of the women's movement". This perception shifted over the years, as demonstrated in December 2016 when the United Nations decided to drop the title of "honorary ambassador for the empowerment of women and girls" which it had given to the comic book character Wonder Woman a few months prior, in a ceremony attended by the actors who had portrayed her (Lynda Carter and Gal Gadot). The title was eliminated in response to a petition signed by 44,000 people which argued that Wonder Woman undermines female empowerment due to her costume, described as a "shimmery, thigh-baring bodysuit with an American flag motif and knee-high boots". The petition stated that "it is alarming that the United Nations would consider using a character with an overtly sexualised image at a time when the headline news in United States and the world is the objectification of women and girls". Wonder Woman director Patty Jenkins responded to both the petition and to the U.N.'s decision by stating that she thinks "that that's sexist. I think it's sexist to say you can't have both. I have to ask myself what I would apply to any other superhero".
Throughout Diana's childhood, she was training and sparring with her Amazonian sisters. One day when pilots were test flying, one of the pilots called Steve Trevor, has an accident with his plane, and Hippolyta opens Themyscira's shields and disguise, and Steve Trevor lands his plane on Paradise Island. Steve then proceeds to explore the island, and that's where he finds beautiful women bathing, but while staring at the women, Diana surprises him from behind and takes him out by kicking him in his testicles. Steve is then strapped up because of Hippolyta keeping him safe until someone proves worthy enough to escort him back to the USA. Wonder Woman while covered in a helmet, wins the challenges and gets to escort Steve back home, but while the challenges were going on, a traitor in the Amazons freed Ares because she loved him. Ares is free, and he goes to Hades so he could remove the bracelets blocking his powers.Throughout being in USA, Diana also tries to stop Ares' plans as Wonder Woman, but she fails the first time, and Ares gets ahold of the power he was searching for. After calling in his army, the US finds an island that appeared out of nowhere on the map, that being Paradise Island. They set off a nuke towards Paradise Island, and Steve manages to stop it, and at the same time, Wonder Woman defeats Ares with help from her Amazonian sisters. She realizes her feelings for Steve, and she kisses him, but when being back in Paradise Island, she looked sad. Hippolyta allowed her to operate in the outside world where she shared her feelings and her life with Steve.
Wonder Woman (vol. 1) #179 (Nov. 1969) showed Wonder Woman giving up her powers and returning her costume and title to her mother, in order to continue staying in Man's World. The reason behind this was that all the Amazons were shifting to another dimension, but Diana was unable to accompany them as she needed to stay behind to help Steve, who had been wrongly convicted. Thus, she no longer held the title of Wonder Woman and after meeting and training under a blind martial arts mentor I-Ching, Diana resumed crime fighting as the powerless Diana Prince. She ran a mod-boutique as a business and dressed in a series of jumpsuits while fighting crime. During this period, Samuel R. Delany took over scripting duties with issue #202. Delany was initially supposed to write a six-issue story arc, which would culminate in a battle over an abortion clinic, but Delany was removed reportedly due to criticism from Gloria Steinem, who, not knowing the content of the issues Delany was writing, was upset that Wonder Woman had lost her powers and was no longer wearing her traditional costume.
Wonder Woman had its world premiere in Shanghai on May 15, 2017, and was released in the United States on June 2, 2017, in 2D, Real D 3D, and IMAX 3D by Warner Bros. Pictures. The film received largely positive reviews, with praise for its direction, acting, visuals, action sequences, and musical score, although the portrayal of its villains and the ending received some criticism. The film set several box office records, and became the fifth highest-grossing superhero film domestically and 20th highest-grossing film in the United States overall. It grossed over $821 million worldwide, making it the tenth highest-grossing film of 2017. As of August 2019, Rotten Tomatoes has listed the film fourth on its list of the "Best Superhero Movies of All Time",[note 1] and the American Film Institute selected it as one of the top 10 films of 2017. A sequel, Wonder Woman 1984, is scheduled to be released on June 5, 2020, with Jenkins returning as director and Gadot reprising her role.
In the New 52, the night when she turned 8, Ares appeared before Diana and offered to train her above and beyond the abilities of the Amazons, having seen her potential to eventually become his replacement as the God of War. Though the training was one for one night each month, the year was noticed with Diana improving tremendously compared to the other Amazons.
In present-day Paris, Diana receives a photographic plate from Wayne Enterprises of herself and four men taken during World War I, prompting her to recall her past. The daughter of Queen Hippolyta, Diana is raised on the hidden island of Themyscira, home to the Amazonian women warriors created by Zeus to protect mankind. Hippolyta explains the Amazonian history to Diana, including how Ares became jealous of humanity and orchestrated its destruction. When the other gods attempted to stop him, Ares killed all but Zeus, who used the last of his power to wound Ares and force his retreat. Before dying, Zeus left the Amazons the island and a weapon, the "Godkiller", to prepare them for Ares's return.
13 years after Slipknot's imprisonment, after examining the photo of Wonder Woman and the Wonder Men taken in 1918 Belgium, Lex Luthor uses facial recognition software to deduce that the great Amazon warrior is in fact still alive, under the alias of "Diana Prince," working at the Louvre Museum, and he obtains footage of Diana in Paris, France, which has her exiting a taxi and entering a shop, in civilian clothing.
By the end of the war, Diana began to lose faith in both humanity and herself after Ares opened her eyes to humanity's potential for evil. While she still believed in the power of love and compassion to change humanity for the better, Diana was left sobered and emotionally broken over certain events from the war, such as the use of Dr. Poison's gas to massacre the entire village of Veld, and Steve Trevor's self-sacrificing death. After witnessing a "century of horrors", Diana largely stepped away from heroics until she witnessed the seemingly unstoppable Doomsday wreck havoc; ultimately joining in to battle him alongside Batman and Superman. After witnessing Superman's own sacrifice to stop the monster, however, Diana turned once again towards heroics; demonstrating not only her underlying belief in her own core values, but also in the positive effect true heroes can have on the world.