The costs for television advertisements for Wonder Woman are higher in comparison to that of previous DCEU film Suicide Squad. Warner Bros. has spent over $3 million on advertisements for Wonder Woman, whereas they spent $2.6 million on advertisements for Suicide Squad. Ticket selling site Fandango reported that Wonder Woman rounded the final leg of its marketing campaign as the most anticipated blockbuster of summer 2017, according to a poll conducted by 10,000 voters, the biggest survey in company history. Separately, Fandango also found that 92% of people surveyed said that they are looking forward to seeing a film that features a standalone woman superhero, and 87% wished Hollywood would make more women-led superhero films. In May 2017, NASCAR driver Danica Patrick drove her No. 10 car with a Wonder Woman paint scheme at the Go Bowling 400 in Kansas and at the Monster Energy Open in Charlotte.
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Hermes, the messenger god of speed, granted Diana superhuman speed and the ability to fly. She is capable of flying at speeds approaching half the speed of light. She can react quickly enough to deflect bullets, lasers, and other projectiles with her virtually impenetrable bracelets. After the 2011 relaunch of the character, Wonder Woman does not naturally possess the power of flight. She gains it once she is hit by a feather thrown by Hermes.[better source needed]
The success of the superhero television series Supergirl informed the marketing and promotion strategy used for Wonder Woman. According to Time Warner chief marketing officer Kristen O'Hara, they wanted to approach the Wonder Woman marketing campaign in a light manner, similar to how they did with Supergirl. O'Hara elaborated that the modest campaign route they took for Supergirl aided in establishing a large central fanbase among women well in advance of the series, which reportedly generated 5 million female superhero fans in one week. They were then able to model over time, and grow that audience leading up to the 15-months-later release of Wonder Woman. Though neither the film nor the series are aimed exclusively at women, the latter's campaign gave them their first opportunity to begin collecting data about female superhero fans. In May 2017, a promo for Wonder Woman was released during the season finale of Supergirl, featuring a remix of the song "These Boots Are Made for Walkin'" and Supergirl (Melissa Benoist) wearing Wonder Woman's boots. The promo included an appearance by Lynda Carter, star of the 1970s Wonder Woman, who plays the American president on Supergirl.
Never prone to stewing in solitude, and taking more notes from Richard Donner than from Christopher Nolan, Patty Jenkins' Wonder Woman provides a welcome respite from DC's house style of grim darkness—boisterous, earnest, sometimes sloppy, yet consistently entertaining—with star Gal Gadot proving an inspired choice for this avatar of truth, justice, and the Amazonian way.
Her tiara's signature star symbol is now an eight pointed starburst. According to designer Lindy Hemming and director Patty Jenkins, every design decision made for Themyscira came down to the same question: "How would I want to live that's badass?" "To me, they shouldn't be dressed in armor like men. It should be different. It should be authentic and real ... and appealing to women." When asked about the decision to give the Amazons heeled sandals, Jenkins explained that they also have flats for fighting, adding "It's total wish-fulfillment ... I, as a woman, want Wonder Woman to be sexy, hot as hell, fight badass, and look great at the same time ... the same way men want Superman to have ridiculously huge pecs and an impractically big body. That makes them feel like the hero they want to be. And my hero, in my head, has really long legs." This corresponds to the original intent by William Moulton Marston, who wanted his character to be alluringly feminine.
Although she initially forbids Diana to be trained as a warrior, Hippolyta reluctantly agrees to let General Antiope, Hippolyta's sister and Diana's aunt, train her, only more rigorously than any other warrior. In 1918, Diana, now a young woman, rescues US pilot Captain Steve Trevor when his plane crashes off the Themysciran coast. The island is soon invaded by German soldiers that had been pursuing Trevor. The Amazons kill the crew, but Antiope sacrifices herself to save Diana. Steve is interrogated with the Lasso of Hestia and reveals that a great war is consuming the outside world and that he is an Allied spy. He has stolen a notebook of the chief chemist Dr. Isabel Maru, who is attempting to engineer a deadlier form of mustard gas under the orders of General Erich Ludendorff from a weapon facility in the Ottoman Empire. Believing Ares to be responsible for the war, Diana arms herself with the "Godkiller" sword, the lasso, and armor before leaving Themyscira with Steve to locate and stop Ares for good.
Flash and Cyborg save all the hostage, which Silas Stone tells Victor that Steppenwolf can not get the final Mother Box. Batman then jumps down into the Knightcrawler and saves Wonder Woman after a Parademon manages to briefly knock her out. The Knightcrawler gets attacked by Steppenwolf, and Barry helps Wonder Woman get her sword so she can help Batman.
Wonder Woman gets a little jealous with Supergirl's arrival, believing she is trying to catch everyone's attention. When she realized that Supergirl is actually a better superhero because she looks up to Wonder Woman, they became friends and Wonder Woman helps to train Supergirl. She is among the heroes to battle against Granny Goodness and the Female Furies. She is voiced by Grey Griffin.
After, she encounters Apollo and Artemis. A fight ensues while lead to the capture of Zola. Using Hermes caduceus, they teleport to Olympus and the following events occur: Hermes gives Diana the ability of flight after poking her with a mystical feather, and two, Diana shows off her "God Mode" off to the goddess Artemis, revealing that taking off her bracelets augments her strength.
^ Sanderson, Peter (September–October 1981). "Thomas/Colan Premiere Wonder Woman's New Look". Comics Feature. New Media Publishing (12/13): 23. The hotly-debated new Wonder Woman uniform will be bestowed on the Amazon Princess in her first adventure written and drawn by her new creative team: Roy Thomas and Gene Colan...This story will appear as an insert in DC Comics Presents #41.