The success of the superhero television series Supergirl informed the marketing and promotion strategy used for Wonder Woman. According to Time Warner chief marketing officer Kristen O'Hara, they wanted to approach the Wonder Woman marketing campaign in a light manner, similar to how they did with Supergirl. O'Hara elaborated that the modest campaign route they took for Supergirl aided in establishing a large central fanbase among women well in advance of the series, which reportedly generated 5 million female superhero fans in one week. They were then able to model over time, and grow that audience leading up to the 15-months-later release of Wonder Woman. Though neither the film nor the series are aimed exclusively at women, the latter's campaign gave them their first opportunity to begin collecting data about female superhero fans. In May 2017, a promo for Wonder Woman was released during the season finale of Supergirl, featuring a remix of the song "These Boots Are Made for Walkin'" and Supergirl (Melissa Benoist) wearing Wonder Woman's boots. The promo included an appearance by Lynda Carter, star of the 1970s Wonder Woman, who plays the American president on Supergirl.
This version was conceived of as a prequel to the first live-action, theatrical appearance of Wonder Woman, in the 2016 film, Batman v Superman: Dawn of Justice, placing Wonder Woman in the 1910s and World War I (a decision which differs from her comic book origins as a supporter of the Allies during World War II). As for story development, Jenkins credits the stories by the character's creator William Moulton Marston in the 1940s and George Perez's seminal stories in the 1980s in which he modernized the character. In addition, it follows some aspects of DC Comics' origin changes in The New 52 reboot, where Diana is the daughter of Zeus. Jenkins cited Richard Donner's Superman as an inspiration.
Some men were unhappy with women-only screenings held at the Alamo Drafthouse Cinema in Austin, with some opponents of the gender-restricted screening stating on platforms such as Facebook that such screenings were discriminatory against men. A gay Albany Law School professor initiated a complaint with Austin's Equal Employment and Fair Housing Office claiming discrimination against male prospective customers and employees of the theater. The chain responded with an online statement saying the event "may have created confusion—we want everybody to see this film" and announced a similar event at their Brooklyn location. Tickets sold out in less than an hour, prompting the chain to schedule additional screenings. On July 18, Alamo Drafthouse proposed settlement offers of a Wonder Woman DVD to the complainants, stating "Respondent did not realize that advertising a 'women's only' screening was a violation of discrimination laws."
A warning that is first heard from the lips of Cheetah as she attempts to escape captivity, yet is echoed by others around the globe, all putting Wonder Woman on alert. As she attempts to investigate, she is attacked by Supergirl, wanting vengeance for the death of Rao, as the influence has gotten to her as well. An epic battle breaks out, and once again, the trusty Lasso of Truth saves the day, though barely.
After a training session, Diana happened to come across Captain Steve Trevor during his escape from the Imperial German Army. A battle soon followed, as the Germans tracked Trevor to Themyscira, where they invaded in pursuit of Doctor Poison's notes. The loss of her aunt and realization of Mankind's downfall during the absence of the amazons convinced Diana to join the war effort, recognizing Ares as the instigator of the conflict.
(For the record, Marston and Olive Byrne’s son, Byrne Marston, who is an 83-year-old retired obstetrician, thinks that when Marston talked about the importance of submission, he meant it only metaphorically. “I never saw anything like that in our house,” he told me. “He didn’t tie the ladies up to the bedpost. He’d never have gotten away with it.”)
Wonder Woman returns in Injustice 2 as a playable character. She is voiced by the same voice actress whom had voiced her before, Susan Eisenberg. Just like the previous game, she sides with the regime. Later when Supergirl landed on earth, she mentored her. later, her Supergirl Tried to free Superman from his prison, but were stop by Blue Beetle and Firestorm. Because he needed help to fight Brainiac, Batman decide to free Superman himself. When Brainiac invaded the earth, she was among many whom were fighting against his army.
When last we left Wonder Woman #49, the battle brewing ever since DC's METAL cracked open the Multiverse seemed to be reaching its climax. With the Dark Gods playing similar roles to the Greek pantheon, but with all-powerful demands, enslaving humanity, Diana and her twin brother Jason were splitting up to oppose them around the globe. Just as they seemed to knock back their leader, King Best, the Dark Gods launch an assault on Jason.